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A Shakespearean Dilemma: Boutique Consulting or Big Firms

Writer's picture: it22791it22791
4 days ago

Written by Ludovica Filippa

Reading time: 4 minutes



Those who choose to pursue a career in consulting must face a choice. The dilemma lies in the decision to approach the Big Firms, with established and familiar names like Deloitte, Bain and Company, BCG,  and KPMG, or the Boutique Consulting, with less mainstream and more niche names, but which nevertheless play a role that should not be underestimated. 


Both have its strengths and challenges, and the choice of the future consultant must depend on the needs and objectives of the individual. In this article we propose you  a comparison between the two, exposing the points of major contrast, hoping to help you  make a considered choice. 


Size, Scale, and Specialization 

Boutique Consulting are generally smaller in size, and they focus on specialized areas, with regard to precise industries, functions, or regions. Their aim is to provide unique, detailed solutions generated by customized studies that perfectly fit the customer’s request. By contrast, Big Firms usually operate on a global scale, displaying a wide selection of services within as many broad industries and functions. With vast and well-established resources and means, even the most complicated challenges are easily solved. 


Core principles and identity

The culture between the two is also radically different. Within a Boutique Consulting firm, the perceived environment tends to be collaborative and more entrepreneurial. Usually, you have more flexibility, autonomy and creative freedom. At the same time you find yourself working closely with senior leaders. The decisions taken are more impactful, influencing the thinking and  direction of the company. On the other part, Big Firms offer a more formal and structured corporate culture, generally composed of well-defined processes, standards and hierarchies. Courses and development programs are implemented in the organizational identity and training plan, increasing the prestige and brand identity of these large companies.   


Project Scope and Client Focus 

Another clear difference that stands out is related to who the target audience is . Big Firms, which have greater exposure and easier access to different sectors and markets, usually work with bigger and more diverse clients, including companies and governments. They often find themselves with more resources to support their projects. Boutique consulting firms, on the other hand, have a smaller and more select client portfolio. The focus is on a few customers, and for this reason they are able to build more lasting relationships, following their projects closer, making an impact and delivering a specific value. 


Exit Opportunities

If you already know the precise industry in which to build your career, a Boutique Firm is the perfect match. Once you enter, industry knowledge will increase, but the opportunities outside of that niche will narrow. While, in Big Firms the possibilities are wider:  you work across different industries and functions, which allows you to choose the areas in which you want to gain expertise and build your network. 


In both cases, it is necessary to take into account trends such as technological advancements, regulatory changes, and client demand for niche expertise that continue to revolutionize the industry. Thanks to their specialization, Boutique Consulting are thriving, while the Big Firms are forced to adapt and focus on certain divisions. 


In conclusion, the choice between a Boutique Consulting and a Big Firm is closely linked to the individual's unique desires and goals. Boutique firms offer in-depth expertise and personalised services, while Big Firms provide wider resources and global research. 


So the question now is: which one will you choose?



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